Berlin – The moments just before kick-off are some of the most intense and passionate ahead of a Hertha home game. The fans hold their scarves high above their heads, bellow out the traditional songs and show off the blue and white colours of Hertha. These are just some of the moments that the Hertha family currently has to go without due to the ongoing pandemic. The capital city club has come up with something special to help Bruno Labbadia’s men remember their fans during these difficult times – a new unique shirt to pay homage to a unique city!
Shirt which pays homage to the city’s urban image
“Aus dem Spreeathen, wo die Fahnen Blau-Weiß weh’n“ (From Spreeathen, where the blue and white flags fly) is the lyric from Sera Finale’s song for the ‘SPREEATHEN lebt Blau-Weiß‘ campaign. This line is also part of Hertha BSC’s latest campaign. The ‘Old Lady’ will wear a limited edition shirt for Saturday’s home game against Borussia Dortmund (21/11/20). The shirt, designed together with Nike, features a white Swoosh on the front and the traditional blue and white badge, while automobile partner Hyundai’s logo is on one sleeve. The chest features blue and white ‘spray paint’ which pays tribute to the city’s urban image and the wide-spread markings for Hertha in Berlin. The shirt is rounded off by dark thin stripes on the sleeves. The printing on the back also reflects the campaign by integrating a blue and white sea of flags into the shirt numbers. The campaign name is also printed onto the back of the collar, with the club’s name underneath the special designed numbers.
Shirts go on sale on 19th November – Donation for every sold shirt
The limited edition shirts are out now, with 3,000 adult, 500 children and 300 women’s shirts available to buy. The special shirts, which are extremely comfortable thanks to the Nike Dri-Fit technology, cost €68.19 for adults (Sizes S-XXL) and €58.44 for children (XS-XL). They will be available in all official fan shops and also online. The club will donate €5 per shirt sale to the ‘Herthaner helfen’ initiative, which helps to support charitable projects in Berlin and Brandenburg.